adidas Originals - 1949: adidas is registered as a company, named after its founder: 'adi' from Adolf and 'das' from his surname, Dassler. His aim was to provide athletes with the best
TooWild Wear - ADIDAS START UP On August 18, 1949, Adi Dassler started over again at the age of 49, registered the “Adi Dassler adidas Sportschuhfabrik” and set to work with 47
On this day in 1949, after 25 years working with his brother Rudi Dassler who founded PUMA the year prior, Adi Dassler registered the name… | Instagram
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